Elton John: The Cut – Winning videos revealed in Cannes

The search for the first-ever official music videos for three of Elton and Bernie Taupin’s most iconic songs reached its conclusion today with the winning works premiering during the Cannes Film Festival and on YouTube.

Videos for Tiny Dancer, Rocket Man, and Bennie And The Jets – released in 1971, 1972 and 1973 respectively, before the emergence of music videos – were revealed at a star-studded screening in Cannes following a global competition to create official videos for the tracks by the best in undiscovered creative talent. See the winning videos below;

Majid Adin’s winning video for Rocket Man

In his own interpretation of Elton's iconic hit, Iranian filmmaker and refugee Majid Adin reimagines "Rocket Man" to tell a whole new story of adventure, loneliness and hope.

Jack Whiteley and Laura Brownhill's winning video for Bennie And The Jets

Jack Whiteley and Laura Brownhill tell the formation story of "Bennie and the Jets" with their futuristic video of Elton's hit song, which features breathtaking choreography and striking sci-fi fashion.

Max Weiland’s winning video for Tiny Dancer

Building on Elton John and Bernie Taupin's Californian inspiration, Max Weiland filmed a video for "Tiny Dancer" that reflects on life in Los Angeles from a dozen different people, all unfolding behind the wheel of their cars.

The competition comes to a climax with just a matter of weeks until Elton John begins his hotly-anticipated Wonderful Crazy Night tour of the UK. Tickets and full details can be found here.